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Ingredients & sourcing

Real plants. Really.

Every Element Soap bar is formulated with 100% natural ingredients — plant oils, botanicals, clays and plant-based essential oils. No parabens, sulfates or synthetic fragrance. No animal fat.

What we use.

  • · Cold-pressed plant oils — coconut, olive, castor, sweet almond
  • · Butters — shea and cocoa
  • · Botanicals — from lavender to shikakai, gently infused
  • · Clays — kaolin, French pink, activated charcoal
  • · Plant-based essential oils for scent

What we never use.

  • · Parabens, sulfates or SLS/SLES
  • · Synthetic detergents
  • · Synthetic fragrance or synthetic colourants
  • · Animal fat (tallow) of any kind
  • · Anything tested on animals
Glossary

Hero botanicals, explained.

Shikakai

A pod traditionally used as a gentle, low-lather scalp cleanser. In our hair bars it helps soften and de-tangle.

Bhringraj

Long used in Ayurveda for scalp comfort. We infuse it into our shampoo bars for a herbal, grounding note.

Reetha (Soapnut)

A naturally saponin-rich botanical that boosts creamy lather without any synthetic surfactant.

Amla (Indian Gooseberry)

A bright, vitamin-C-rich botanical prized for scalp comfort and shine.

Shea butter

Cold-pressed West-African shea gives our bars their signature buttery, moisturising feel.

Cocoa butter

Naturally rich, faintly chocolate — cocoa butter adds hardness and a comforting glide.

Kaolin clay

A soft, fine clay that gives satiny slip and gentle skin polishing.

Aloe vera

A cool, soothing juice pressed from the aloe leaf — kind to reactive skin.